Vélostras — Wayfinding of a Bicycle Highway Network -
STRASBOURG, France
Time Frame
2017-2020
Client
XX
Partners
Inddigo
Communication & Wayfinding
Project Summary
In partnership with Inddigo, Copenhagenize Design Co was hired by the Eurométropole Strasbourg to consult the municipal planning office in bicycle related matters over a time period of 4 years until 2019. As a first step Copenhagenize developed a new visual identity for the cohesive regional bicycle highway network Vélostras that increases the brand recognition und helps with orientation inside the network. Furthermore Copenhagenize designed a wayfinding concept that was implemented in spring 2019.
![03_[FR-STRASBOURG]VÉLOSTRAS — IDENTITÉ VISUELLE.jpg](https://images.squarespace-cdn.com/content/v1/6511cb89ab48d161757a3ec8/c51eefba-9fce-4552-9e31-7755ce2ddc03/03_%5BFR-STRASBOURG%5DVE%CC%81LOSTRAS+%E2%80%94+IDENTITE%CC%81+VISUELLE.jpg)
![01_[FR-STRASBOURG]VÉLOSTRAS — IDENTITÉ VISUELLE.jpg](https://images.squarespace-cdn.com/content/v1/6511cb89ab48d161757a3ec8/e908db03-8183-46d7-8166-0d293947f3ff/01_%5BFR-STRASBOURG%5DVE%CC%81LOSTRAS+%E2%80%94+IDENTITE%CC%81+VISUELLE.jpg)
![02_[FR-STRASBOURG]VÉLOSTRAS — IDENTITÉ VISUELLE.jpg](https://images.squarespace-cdn.com/content/v1/6511cb89ab48d161757a3ec8/47f11d05-f1e2-41d6-b494-691edb64c15a/02_%5BFR-STRASBOURG%5DVE%CC%81LOSTRAS+%E2%80%94+IDENTITE%CC%81+VISUELLE.jpg)